It’s been a big year, as they always are. Or, if you are reading this at another part of the year, I think you still need to enjoy some light hearted fun. So, I thought I’d post some beautifully made advertising videos that will hopefully make you laugh. Some of these videos actually contain very …
1. Small Business Gives you a Better Price Small business understand the importance of offering value to their customers, because small business people live in your community too. They don’t live in a corporate ivory tower in the heart of a capital city. Small business people also want you to come back, and they offer …
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Do you need a business website? Are you concerned that you’ll have to pay an eye wateringly huge amount of money to a designer for a website that doesn’t achieve anything? Below are 11 practical tips that will help you find a quality website designer to create a website that works for you, without the …
I don’t know about you, but I’ve always loved quotes. I love their power to help and inspire you when you are stuck in a deep black quagmire. I love how a quote can contain no more than a few words, but still be so powerful that it remains unforgettable over a life time. I …
In small business, we tend to spend a lot of time being super aware of our own personal limitations. The fact that our own precious self is our greatest asset in business, and in life, is often forgotten. The buck stops with us as business owners, so we are always aware of our shortcomings. There …
1. SEO: Blogs draw people to your site for a solution to a particular problem Blog articles on your business website are important because quite simply, they’re a fabulous search engine optimisation tool. This is because creating high quality blog articles that actually help your customers with solutions to their problems represents an excellent way …
Humour in small business copy is not only entertaining, it’s highly memorable. Businesses that make the effort to write original copy that expresses their style and personality are always rewarded. Australian business White Label Comedy provides a good example. If you click on the Entertain, Engage and Sell button at the bottom of their home …
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Writing is very powerful. As an example, have you ever been reduced to a blubbering teary mess because you’ve got a major I.T. problem and an error message flashing on the screen that is seemingly written in another language? I have. And actually, if it wasn’t for the fact that I tend to shut the …
Why Writing is so Important in Business, and Everywhere Else too Read More »
4 Icky Buzzwords That Make Me Cringe Writing can be joyful, entertaining, inspirational and life-changing. However, writing that utilises the latest buzzwords is absolutely dead in the water to me, even before I move beyond the headline. Do you agree? Over used icky buzzwords remind me of those awful songs from 20 years ago that …
Why should I bother with a business website, you ask? Below I outline five reasons your business benefits from a website. 1. You can express your brand and express your business your way through your own business website. While social media definitely has its place, it doesn’t enable you to give your clients and customers …
1. 30 Minutes of Anything is Do-able If you are anything like me, sometimes you’ll have days where you have to work to motivate yourself. I’m one of those people who likes to see things get done, but sometimes I don’t necessarily like to get them done personally. I’d rather already be at relaxed and …